Friday, October 25, 2019

Jim Crow Laws Essay -- civil war, supremacy, black people

â€Å"Jim Crow Laws were statutes and ordinances established between 1874 and 1975 to separate the white and black races in the American South. In theory, it was to create "separate but equal" treatment, but in practice Jim Crow Laws condemned black citizens to inferior treatment and facilities.† The Jim Crows Laws created tensions and disrespect towards blacks from whites. These laws separated blacks and whites from each other and shows how race determines how an individual is treated. The Jim Crow laws are laws that are targeted towards black people. These laws determine how an individual is treated by limiting their education, having specific places where blacks and whites could or could not go, and the punishments for the â€Å"crime† committed. What are the Jim Crow Laws? They are a series of rules and precautions that are directed towards blacks and do not always mean that black people agree with the Jim Crow Laws. First passed in the North, long before the Civil War, such laws were based on the theory of white supremacy. In the depression-racked 1890s, racism appealed to whites who feared losing their jobs to blacks. (A Brief History of the Jim Crow Laws). The Supreme Court decided that public facilities would be separated by black and white soon to be called â€Å"separate but equal†, 1896. Then two years later the court would determine that black men could not vote, the Southern states began to limit the voting right to those who owned property or could read well, to those whose grandfathers had been able to vote, to those with â€Å"good characters,† to those who paid poll taxes. Guess what, this meant that only one percent could pass these new laws. These laws touched everyone. Blacks and whites co uld not work in the same ro... ...ks Cited â€Å"A Brief History of Jim Crow† 30 April 2014 http://www.crf-usa.org/black-history-month/a-brief-history-of-jim-crow â€Å"Jim Crow Laws† 1 May. 2014 http://www.gwu.edu/~erpapers/teachinger/glossary/jim-crow-laws.cfm â€Å"Jim Crow Laws.† 23 April. 2014. http://www.u-s-history.com/pages/h1559.html â€Å"Jim Crow Laws-Martin Luther King Jr. National Historic Site.† 22 April. 2014. http://www.nps.gov/malu/forteachers/jim_crow_laws.htm â€Å"National Council of Negro Women.† 28. April 2014 http://www.ncnw.org/about/bethune.htm â€Å"Separate is Not Equal.† 24 April. 2014. http://americanhistory.si.edu/brown/history/1-segregated/jim-crow.html â€Å"The Rise and Fall of Jim Crow.† 22 April. 2014 http://www.pbs.org/wnet/jimcrow â€Å"What was Jim Crow† 1 May. 2014 http://www.ferris.edu/jimcrow/what.htm

Thursday, October 24, 2019

Calvin College Essay

I have a vision of what my college experience will look like. It is a montage of college scenes pulled from books, movies, and my university tours. I see guitar-accompanied picnics and Converse sneakers crunching through leaves on a sidewalk. I see countless chai lattes turning into empty cups during late night essay writing, during which I’m simply adorned in a hoodie and headphones. I see the magic bond that forms between two nervous freshmen roommates as they spontaneously belt out a song in tune with the radio.When I walked through the picturesque Calvin campus, I could truly envision myself in Converse sneakers on my way to conquer an essay with a chai latte and headphones at the ready. I don’t know whether college will look like that or not, but I hope to balance the challenges and rigors of learning, with enthusiasm and a sense of community. I hope that I will have the opportunity to love life, and show love toward others, at Calvin. I am drawn to the intimate ca mpus and dedicated staff at Calvin College because it reminds me of the school in which I grew up.Rudolf Steiner is a small, unique school that has encouraged me to explore, pursue my passions everyday, show responsibility toward my community, and have a familial relationship with my peers. I was encouraged to appreciate music, art, travel, language, and to revel in the triumphs that are possible when a community comes together to share their gifts and talents. It is this creative spirit and sense of loyalty that I hope to bring to Calvin. I want to grow in character as well as in my academics.I want to feel inspired, and to inspire others. Film is my passion and it is my goal to capture enchanting moments, from the purity of a dance silhouetted by a melting sunset, to the quiet elegance of an artist who is surrounded by the bustle of life and yet completely alone with a sketchbook. For me, there are few things more satisfying than being able to portray to my friends the love and be auty that I see in them. I also hope to utilize skills and ideas learned in my Youth Leadership Team experience, and apply them to my Calvin experience.On my church Mission Trip, I was moved by the verse Timothy 4:12 regarding youth and behavior, which is good advice for college students. I am committed to embracing the weightlessness of my youth, while setting a strong and noble example in character. This is what I hope to continue at Calvin. I know that college will be full of challenges and that it may not match my cinematic depiction. I am confident, however, that if I keep my friends close, pursue my passions, and stay in touch with my faith, I will carve out a future that inspires me and touches others in a positive way.

Wednesday, October 23, 2019

City of Mount Rainier Essay

Neither does the department of Economic Development for the City of Mount Rainier handle nor is it involved with any matrix of the pricing strategy. As the Organization for Economic Co-operation and Development (OECD) in 2006 stated on production, packaging and pricing, production cycle involves a flow from the dealers, employees and customers automatically between the functional areas and internationally. Reduced ‘product to market’ cycle meant to ensure full and on time delivery to customers keeps a business on track by reducing errors, inefficiencies and high running costs. However, the City does offer a mix of products solely based on promoting development of blighted or under used parcels. Thus, it is critical that any incentive or business assistance be directed to accomplish the marketing objectives of the City of Mount Rainier. For example, the city will offer or sponsor Tax Increment Financing, State grants or Infrastructure Grants to developers to increase interest and make the area more attractive. This is very necessary for the City to be able to compete with other local municipalities and the District of Columbia, making it imperative for the City to use incentives for redevelopment of the downtown business district. Especially considering that the addition of businesses will create higher paying jobs, large capital investment, tourism and greater benefits to the local community. With this in mind, its primary objective is to add to the diversity of the current business population, increase essential tax base in the area, and pursue the highest quality of jobs and investment by providing an overall balanced approach to economic development for the City. Organizations channel design. A good organizations’ channel design enables exchange of information and ideas with external or outsourced personnel such as financial assistants, engineers, designers, and other partners. It is a system that provides solutions including help to speed up development processes and enhance further future improvements in efficiency With this the City of Mount Rainier can be able to streamline the entire value chain, including all key suppliers, subcontractors, and service providers. The system platform raises transparency of production processes, permitting them to identify potential problems at an early stage, and to take immediate action. According to Kotler and Keller (2008), â€Å" a marketing channel performs the work of moving products from producers to consumers, overcoming the time, place, and possession gaps that separate goods and services from those that want them† (p. 232). The Department of Economic Development for the City of Mount Rainier employs a two –level channel of marketing with at least two intermediaries. The City’s intermediately roles are that of an agent and facilitator. Attracting entrepreneurs and private investment opportunities is the primary goal of economic development in the City of Mount Rainier. As for the Department of Economic Development, the greatest aspiration is to turn around Mount Rainier, making the City one of the best places in the world in which to start a profession or grow a business. The department is working to reposition Mount Rainier as the next great American city for business investment and economic opportunity. This entails employing a balanced attack with corresponding efforts to improve business development, while pursuing transformative public policy changes planned to enhance the magnetism of Mount Rainier as a place in which to invest. On the other hand, an integrated logistics system consists of materials management, material flow systems, and although the City of Mount Rainier does not use such a system as a tool for economic development, A fully integrated accurate unit tracking system is a critical component of modern customer relations and service that is in use, and it is also important for inventory and cost control. Just like integrated logistics system, it monitors all the key movements of goods and services in any transaction. Tracking of the way financial agreements are facilitated for business assistance is important because the gathered data is useful for financial analysis. In support of business analysis, the system ought to have a tool that provides the reporting intelligently. (OECD, 2006) Business information across all assistants can be automatically converted into business intelligence reports benchmarking the performance of the business transactions. At the same time analysis on dealerships can show the best business practices for individual or the group of partners. Marketing and communication strategy Considering that City of Mount Rainier is recognizing a need for business retention and attraction efforts, they have partnered with other public and private businesses stakeholders to create an Economic Development Corporation (EDC) to promote the City and its business advantages and opportunities to local, regional, national and international markets. The purpose of the EDC is to enhance the economic vitality of the City and its residents through creating marketing initiatives, business retention programs, business attraction efforts and dissemination of information. Created as a public-private partnership, the EDC can generate business leads and opportunities that the City could otherwise not do, furthering development. In addition, this partnership serves as the first line of contact with the public, business prospects and developers who are seeking information about doing business in the City. Furthermore, the EDC facilitates development, cultivates business opportunities and creates partnerships that will result in increased economic development in the City of Mount Rainier. The question remains, which supreme marketing and communication strategy would boost this collaboration for better growth? For any company to prosper in any of its transactions, a strong and optimal management system ought to be put in place. In line with Poirier and Reiter, (1996), success in a company is enhanced by rapid and reliable exchange of data within its group members and with its business partners. This is vital to the further development products and deliverance of quality services. Technically one important communication strategy would calls for a highly effective communications infrastructure that allows effective coordination and management of highly complex, highly flexible development, design and production processes. In line with Poirier and Reiter, on Advanced Planning and Optimization in (1996), the main aims of marketing managers should be to process aftermarket into one system, plan for wide coverage and include all parties involved in the planning process. P. 160) In other words, high-speed data communications have to be one of the engines driving the growth of any organization or company offering services or dealing with businesses stakeholders. Any marketing strategy should take establishment and enhancement of a quality communications infrastructure in it key aims. This is a reliable system that ought to augment cooperation among virtual elements regardless of their position at the time of requirement. It permits all around the globe contribution to projects without duplication or underutilization of human effort or technical resources. Consideration for one of the various information systems and networks is a standard solution that can be tailored to particular needs. A system that supports all the data and allows for data interchange with outside suppliers and other partners naturally always gives a good return on investment. This is not a matter of just laying down the network system within the company. Efficiency, Security, reliability and scalability of the system are some of the vital parts to be fulfilled by a system so as to support diverse access methods and service levels. As Poirier and Reiter emphasizes, a good system is one that can be geared to the needs of each individual supplier and business partner. (P. 160). Needless to say, this new ways of revitalizing the City’s commercial corridors by encouraging continued and private investment, would highly revitalize strategies allowing the city to target its assistance and support in ways that are sustainable at the local level.

Tuesday, October 22, 2019

The African Roots of African American Religious Culture as Described by W.E.B. DuBois

The African Roots of African American Religious Culture as Described by W.E.B. DuBois Free Online Research Papers The roots of African American religious culture extend between Africa and the United States through the Trans-Atlantic slave trade that occurred during the sixteenth through nineteenth centuries. Religion was a reaction to the harsh conditions of slavery and an escape from the abuses of human trade. African American religious culture was an amalgamation of African and American customs, which blended in the most pragmatic fashion to accommodate the spiritual needs of the transplanted Africans. After the thirteenth amendment abolished slavery in 1865, African Americans continued with their religious practices and blacks were no longer property, but actual citizens. Being the pragmatic and dynamic force that it is, religion changed and served new purposes for African Americans. W.E.B. DuBois addressed the changes in his book The Souls of Black Folk. In it, he maintained that blacks operated on two separate levels of consciousness or a double consciousness as Africans and Americans. The Oxford English Dictionary defines this as â€Å"a condition which has been described as a double personality, showing in some measure two separate and independent trains of thought and two independent mental capabilities in the same individual† (Double consciousness). I posit tha t only way to deal with this dual state of being is through a religious identity and not through intellectual, social, or academic classifications. This research will identify DuBois’s call for a new religion to accommodate the African American state of being after Emancipation. Scholar Charles Long defies a definition for religion and determines that it is best described as a way to determine ones’ location in the world (Long 7). DuBois asserted that the sense of location was irrevocably disrupted by destroying the prospect of free human labor. Indirectly, this forced former oppressors to acknowledge blacks as a new class of people, and not property. The lack of location left slaves in a crisis of identity. People who were once considered property now had agency. Determining one’s â€Å"ultimate significance† was precarious in the midst of the economic and social upheaval. By the time DuBois wrote his essay about four decades later, former slaves continued to struggle economically and socially as policies in the South aimed against the very humanity of blacks. Changes prompted by Reconstruction left very little stability for the ex-slaves, because â€Å"Daily the Negro is coming more and more to look upon law and justice, not as protecting safeguards, but as sources of humiliation and oppression. The laws are made by men who have little interest in him; they are executed by men who have absolutely no motive for treating the black people with courtesy or consideration† (DuBois 198). Without political or financial stability, the state of the black union was precariously hanging on the opinions of bigoted Southerners who wanted to keep blacks oppressed. Nearly two millennia earlier, the Apostle Paul faced a similar predicament in reference to converting peoples whose entire state of mind had to change to accommodate a shifting world. In the Book of Acts Paul addresses a group of syncretic Greeks, who worshipped idols. Paul gave a speech about God’s presence in the Greek’s lives and the reality of creation, saying, â€Å"For in him we live and move and have our being† (Acts 17:28). Paul admonished the Greeks to rely on his god rather than the various idols that they worshipped. The god that Paul describes is a constant force that remains unchanged from creation up until the present. DuBois posed a similar argument in The Souls of Black Folk, saying â€Å"(African Americans) must perpetually discuss ‘The Negro Problem,’-must live, move, and have their being in it, and interpret all else in its light or darkness. With this come, too, peculiar problems of their inner life†¦All this must mean a time of intense ethical ferment, of religious heart-searching and intellectual unrest† (221). DuBois admonishes African Americans to acknowledge the constant in much the same way that Paul urged the Greeks in his speech to find â€Å"real† religion devoid of idols. DuBois points out a major factor in African American religious culture by recognizing the constant of split consciousness between their inherent beliefs and the European American consciousness of the ones around them. Accommodating change meant dealing with the constant of double consciousness and dealing with it. With this in mind, what does African American religious culture look like? How does it feel? How do we know when we have encountered it? A more definitive answer lies in material culture, such as arts and music. In â€Å"The Criteria of Negro Art,† which was written twenty-three years after Souls, DuBois calls on artists to define themselves and break from the constraints of Eurocentric notions of African inferiority. In some ways the ex-slaves were as if they had never left Africa in the eyes of the of their captors and oppressors. The newly emancipated nation of people would never be real Americans in the eyes of the European Americans who once enslaved them. African American religious culture is a response to the question â€Å"who am I?† Geographically displaced artists demonstrated answers to African American cultural and religious practices and embodied questions and answers in their artistic practices. Dubois’s â€Å"Criteria of Negro Art† influenced the Harlem Renaissance and such artists as Langston Hughes and Jacob Lawrence (DuBois). This period is crucial because it marks a shift when African American artists began to use double consciousness to expand on both African and American roots. Michael D. Harris pointed to a model that acknowledges the double consciousness that DuBois and his generation found so problematic (Harris 45). Harris notes further that artists, like Lawrence, made visits to Africa in order to bridge their understanding of the â€Å"African side† of their consciousness (Harris 45). Rather than advocating a rift and jettisoning the African for the American, artists then and now expand their knowledge of both sides of their consciousness. They learned canonical European practices and African practices that enriched their art in ways that created a solution to the â€Å"Negro problem.† The African roots of African American religious culture began in a hellacious state of existence. It was defined by tragedy and loss created by a slave trade that refused to acknowledge Africans as human beings. Their culture was denigrated and they were despised. DuBois in his impassioned essays urged African Americans to deny European deceptions of religion and false selfhood. The fact that DuBois places the term â€Å"Negro problem† in quotes, indicates his oxymoronic style of saying something in an ironic way by using two words to contradict each other. DuBois never considered himself a problem. Out of all of the issues of racism that existed for African Americans, DuBois notes it as a source of inspiration rather than a hindrance saying: â€Å"Such is the true and stirring stuff of which Romance is born and from this stuff come the stirrings of men who are beginning to remember that this kind of material is theirs: and this vital life of their own kind is beckoning them on† (DuBois). He never saw the state of the African American religious culture as a problem but rather a series of solutions. The Harlem Renaissance revealed solutions and they continue to unfold even now as African American artists respond to a dual consciousness by incorporating religious experiences of then and now, here and there. Bibliography Double consciousness. The Oxford English Dictionary (1989). DuBois, William Edward Burghardt. Criteria of Negro Art. The Crisis 32 (1926): 290-297. - . The Souls of Black Folk. New York: Penguin Books, 1995. Farrington, Lisa E. Creating Their Own Image: The History of African-American Women Artists. Oxford: Oxford University Press, 2005. - . Reinventing Herself: The Black Female Nude. Womens Art Journal 24.2 (2003-2004): 15-23. Harris, Michael D. From Double Consciousness to Double Vision: The Africentric Artist. African Arts 27.2 (1994): 44-53, 94-95. Lemons, Gary L. Womanism in the Name of the Father W.E.B. DuBois and the Problematics of Race, Patriarchy, and Art. Phylon 49.3 (2001): 185-202. Long, Charles H. Religion, Discourse, and Hermeneutics: New Approaches in the Study of Religion. (n.d.): 1-26. - . Significations. Philadelphia: Fortress, 1986. Owen-Workman, Michelle A. and Stephen Bennett Phillips. Readers, Advisors, and Storefront Churches: Renee Stout a Mid-Career Retrospective. Seattle: University of Washington Press, 2002. Pinder, Kymberly N. Our Father, God; Our Brother; or Are We Bastard Kin?: Images of Christ in African American Painting. African American Review 31.2 (1997): 223. Prothero, Stephen. Black Moses. Prothero, Stephen. American Jesus: How the Son of God Became a National Icon. New York: Farrar, Straus, and Girooux, 2003. 200-228. Stott, Annette. Transformative Triptychs in Multicultural America. Art Journal 57.1 (1998): 55-63. Thompson, Robert Farris. Flash of the Spirit. New York: Vintage Books, 1983. - . Illuminating Spirits: Astonishment and Powere at the National Museum of African Art. African Arts 26.4 (1993): 60-69. Research Papers on The African Roots of African American Religious Culture as Described by W.E.B. DuBois†19 Century Society: A Deeply Divided EraComparison: Letter from Birmingham and CritoBringing Democracy to AfricaHip-Hop is ArtCapital PunishmentCanaanite Influence on the Early Israelite ReligionWhere Wild and West MeetRelationship between Media Coverage and Social andQuebec and CanadaPETSTEL analysis of India

Monday, October 21, 2019

A Complete Guide to Writing a Marketing Essay

A Complete Guide to Writing a Marketing Essay If you go to college with an assumption that you’ve learned everything there is to learn about writing essays back in high school, then you are in for a nasty surprise. A college marketing essay is an entirely different beast from what you’ve been taught before. In high school, it was enough to rehash the relevant chapter from a textbook and â€Å"express your thoughts†. In college, nobody is interested either in textbook material or in your thoughts unless they are backed up by original research and, preferably, grounded in practice. In this guide we will cover, step by step, how to write a marketing essay you won’t have to rewrite half a dozen times to impress your professors. Choosing a Topic Marketing deals with current problems and issues, which means that you can earn bonus points with your professor or tutor if you find a topic that is relevant here and now instead of repeating the same generalities as everybody else. Here are a few ways to get ideas for a topic: Go to the Marketing section of Quora and take a look at what questions people are asking right now. Topics discussed there are not only current and interesting but often contain usable links to information sources and allow you to get in touch with specialists you can consult; Visit marketing websites like GrowthHackers or Social Media Examiner and see what’s trending; Look for marketing communities in social media, LinkedIn first of all; Read mass media sources like AdNews and AdWeek to spot the current trends; Brainstorming with mind mapping is a fun and surprisingly effective tactic. Write down the general idea of your topic in the middle of a page (it may be just â€Å"Marketing† for now) and start jotting down ideas all around it. Go for quantity, not quality, simply put on paper everything you come up with. Turn off your internal censor and don’t be afraid to write a bad idea – it will help to spur your creativity; Check if it is relevant for your course and you can find enough material on the topic before you commit to it; Narrow down your topic if necessary. Essays are relatively small assignments, not very well suited to discussing broad subjects. For example, â€Å"Social media marketing† is way too vague a topic. â€Å"Facebook marketing campaigns† is better. â€Å"Use of video in Facebook marketing campaigns† is better yet; Discuss the topic with your supervisor and ask if your choice is a good one. It can just as well be a step one – simply say that you want some advice. Your supervisor probably did it many times before and knows what would be the best course of action. However, before you proceed with writing, you should ask yourself a few questions: Do you have access to data relevant for your topic (market researches, consumer reports, current statistics, etc.)? Do you have contacts of people from whom you can get the necessary information? These are not always necessary but can give your essay extra credibility? Is your topic original? You probably won’t be able to find a topic that has never been touched upon before, but if it is something every other student writes about, you will have a hard time impressing your professors? Is your topic relevant? Is it important in today’s world? Can studying it be useful? If you need more specific ideas, consider these prompts – each of them can serve as a basis for a dozen original and interesting essays: Analyze a particularly imaginative and successful marketing campaign and discuss what makes it so; Analyze a marketing campaign that backfired spectacularly and discuss what mistakes were made and how they could have been avoided; Discuss the importance of taking local culture and realia into account when planning marketing campaigns for foreign markets and potential blunders that can result from failing to do so; Compare two marketing campaigns promoting similar products and point out their strong and weak suits; Discuss the reasons why viral marketing campaigns are so powerful and analyze some examples. Tips from Our Experts: Before You Start Writing Gathering Enough Information Just as with any other writing assignment, you start your job with gathering enough reliable sources of information to support your point of view and demonstrate that it is based on existing body of research, not just your own conjectures. In fact, it is best to do a bout of information before you settle down with a topic to make sure you will have enough material to work with. How many sources you need may vary – if it isn’t mentioned in the assignment you should consult your supervisor. Some students decide that the more the better – however, it isn’t always true. Using fifty sources to write a one-page essay is a bit excessive (and makes the professor doubt whether you really used all of them or simply added them to works cited page to make a better impression). General rule of a thumb is this: start with at least 3 sources and add one for each page after the first one. Also, consider the quality of the sources. Although marketing as a discipline is less conservative than, for example, psychology or physics, you still have to maintain certain standards. For example, blog posts aren’t usually considered to be a viable source of information. This, however, doesn’t mean that you cannot use online sources – you simply have to look for them using special academic search engines like Google Scholar. When choosing sources, follow these guidelines: Try to choose the most recent ones. Marketing is a volatile discipline that is subject to quick changes, and data that has been relevant five years ago may be hopelessly obsolete today; Prefer articles published by well-reputed magazines and universities. Irrespectively of their true value, they immediately add gravitas to your argument; Books and newspapers with good reputation are also suitable, although mass media in general are considered less valuable sources than proper academic materials, so don’t rely on them too much; Use a variety of sources without fixating on any one type in particular to make your research more well-rounded; Using case studies is a good idea in almost all situations. Any marketing assignment that uses data about real-life situations is going to be treated better than a purely theoretical work. Do Market Research In order to write most marketing essays you have to prepare at least a superficial market research related to your topic, even if you are dealing with a past case. Its details may vary, but most commonly you should do the following: Study the target demographic of the product or service you research. Before you do anything else, consider who its main intended consumer is. How does the company position the product? Is this positioning in alignment with how it is perceived by the public? Can this perception be changed with marketing methods? Do demographic research. Once you’ve formed your preliminary judgment, back it up with real research. Marketing reports are especially helpful when gathering this sort of info, but you shouldn’t forget about other sources: corporate websites and social media accounts, magazines and advertisements promoting the product. Document the trends trying to use as much objective facts and numerical data as possible. Support your conclusions with quotations from academic sources; Use input from psychology. Marketing isn’t the only discipline that studies advertisements and their influence. Psychology does so as well, and by looking at the subject from this unusual perspective, you can gain valuable insights into the situation: what psychological impact the ads in question have and how they can be altered. Writing Introduction and Thesis Statement Just like any other academic assignment, a marketing essay should start with a thesis statement – that is, the primary idea behind your writing, your viewpoint on the subject you are about to discuss and the purpose of your essay condensed to one or two sentences. Depending on the size of your essay, place thesis statement either in the introduction (in smaller assignments) or in the second paragraph (in larger ones). Be concise and straightforward and avoid vague expressions. However, don’t run the opposite extreme – phrases like â€Å"the topic of my essay is†¦Ã¢â‚¬  and â€Å"the purpose of my essay† are fit for middle school, not college. You should formulate your thesis statement before writing anything else, as the entire essay revolves around it. If by the time you finish writing you feel that your perception of the subject changed, don’t hesitate to come back and alter it to suit the final variant of the essay better. Introduction per se serves a technical purpose – it should grasp the reader’s attention and lead him up to the thesis statement. Use anything that will cause the necessary effect. Here are some tips that will help you write a better introduction: Start with an interesting, probably unexpected fact about the industry in question (e.g., â€Å"Although there is twenty times as many consumers in the country as there are business buyers, the total volume of business market far surpasses that of that of consumer market†); Don’t repeat what you’ve said in the title. Better yet, use something seemingly completely unrelated to it; Keep it short. Introduction should lead the reader up to the main content, not replace it; Don’t forget to point out why your essay is important. Methodology Marketing is more concerned with provable facts and methods used to achieve the results and less with your personal thoughts and opinions on the subject. If you cannot prove that certain results are connected with certain factors, your opinion doesn’t mean much. That is why you should pay special attention to describing how you reached your conclusions: Where did you get your data? What methods did you use for data collection? What statistical procedures have you applied? How did you analyze your information? Why have you chosen this particular methodology (in case you had a viable alternative)? Body Paragraphs The number of body paragraphs, carrying the main content of the essay, can vary, but they are usually written following the same structure (sometimes called TEEL or TEECL): Topic sentence. Each paragraph should deal with a single idea or claim, and it is the job of the topic sentence to introduce it; Explanation. A few sentences to elaborate on the idea or claim in greater detail; Evidence. Back up the idea or claim with proof. This is where all your information sources come into play. Don’t forget that all sources should be cited using the academic style you’ve been assigned with; Comment. An optional yet very helpful part. Think about strong and weak points of your arguments and explain how your evidence supports your claim. Consider potential counter-arguments and answer to them preventatively; Link. Sum up the main idea of the paragraph, point out how it refers to the rest of your argument and why it is an important part of the bigger picture. Conclusion Marketing is all about practical application of knowledge and information, and it is not enough to just analyze the subject. That is why in conclusion in addition to summing up your argument and explaining the value of your research you are expected to offer your recommendations to solving the problem discussed in the main part. Post-Writing Activities Revision Ideally, you should set your essay aside for at least a day or two before revising it. Immediately after you’ve finished writing you are too used to your own words and sentence structures to notice most of the mistakes you’ve made. Better yet, have a trusted friend or a professional proofreader (or both) read your essay and point out all the errors they’ve noticed. However, this doesn’t replace a dedicated effort at proofreading on your own. Here are things you should pay attention to in addition to grammar and syntax: Eliminate any logical inconsistencies you find; Check if you answered all the questions you’ve asked. Make sure your answers are clear, comprehensible and unambiguous; See if you use unnecessarily long and complex words and sentence structures to make your writing appear more scientific. Remove them; Check if you follow â€Å"one paragraph – one idea† rule; Make sure you use passive voice only if it is absolutely necessary; Do you see any unnecessary words, sentences or even paragraphs? More isn’t always better, so if something isn’t needed to convey your thoughts, eliminate it without doubt. Style and Formatting When you are first given an essay to write you are assigned an academic style to use: APA, MLA or some other. You can find most information needed to successfully write an essay using one of them on websites like Purdue Owl. However, getting a relevant style guide is still a good idea. You will probably have most trouble with citations and bibliography page. If you have problems keeping in mind all the requirements in the style guide, consider using one of the websites generating citation entries based on your input. Conclusion Finally, a word to the wise. Don’t put writing off until the last possible moment – it always tends to take more time than you expect. If, however, you manage to finish the assignment a few days before the deadline, take a little break and then reread it carefully. If you find that you don’t like some parts of it, don’t hesitate to cut and rewrite – it may mean all the difference between a passing and a failing grade.

Saturday, October 19, 2019

Bill French Case

1. What are the assumptions implicit in Bill French’s determination of his company’s break-even point? He has assumed that there is only one break-even point for the firm’s three products by taking the average. Labor Union will not affect the product prices no effect on the break-even analysis. Constant dividends were given to stockholders. Production of product â€Å"A† will be decreased and the other hand product â€Å"C† capacity will be increased. Sales price will be constant. 2. On the basis of French’s revised information, what does next year look-like: a. What is the break-even point? Break-even point for product â€Å"C† is 354,545. 45 and overall is 1,035,688. 31. b. What level of operations must be achieved to pay the extra dividend, ignoring union demands? In order to pay the 50% extra dividend and to retain $150,000 profit the firm needs $600,000 profit after taxes and because half of the profit goes through the government the firm needs profit before taxes of ,200,000. c. What level of operations must be achieved to meet the union demands, ignoring break-even points? FC + Union Demands/Unit Contribution to Sales Union Demands = (6,750,000 x10%) = 675,000 2,970,000 + 675,000/. 375 $9,720,000 d. What level of operations must be achieved to meet both dividends and expected union requirements? FC + Target Dividend + Union Demands/Unit Contribution to Sales 2,970,000 + 450,000= (300,000(300,00050%) +675,000/. 375 $10,920,000 3. Can the break-even analysis help the company decide whether to alter the existing product emphasis? What can the company afford to invest for additional â€Å"c† capacity? Considering per unit dollar contribution of product â€Å"C† to â€Å"A† is higher, the other factor is sales. And variable income to sales price is higher than C compensated by its lower sales. Increase in production of product â€Å"c† must not incur $300,000 of cost. 4. Calculate each of the three products’ break-even points using the data in exhibit 3. Why is the sum of these three volumes not equal to the 1,100,000 units’ aggregate break-even volume? It’s different because each of the products has different contribution margins, fixed cost, and volume sales. 5. Is this type of analysis of any value? For what it can be used? It allows differentiation of profits especially if the business is not engaged only on a single product. It helps business to identify how much still they have to sell/hurdle to earn profit. A tool that may help an entity set its sales or production target.

Friday, October 18, 2019

Labor Market and Minimum Wage Essay Example | Topics and Well Written Essays - 500 words

Labor Market and Minimum Wage - Essay Example ns for their youth the disemployment effects are smaller, and in countries where labor market is regulated the minimum wage standards have the least impact on disemployment (Neumark & Wascher, 2003). Labor demand in the present era is determined by the rapid changes in technology which have placed more emphasis on increasing productivity by dependence on computerization and software rather than the human workforce. This might present an inference that the average labor requirement will decrease as the industries become increasingly technology driven. However this is not true as the change will only be in the quality and not the quantum of workforce, as human input will be needed to run such technologies. Any increase in minimum wage usually affects the employment pattern of a country in a negative manner. The most affected are the younger workforce who usually work on much less wages and therefore become unemployed. The usual analysis of the effects of fixing a minimum wage were usually done by using a ‘time-series’ method where the impacts were studied over a specific period. However the approach misses on some aspects like the relation of data to other contributing factors such as recession and other labor market policies. A cross sectional data analysis approach was therefore preferable to arrive at a more pertinent and accurate conclusion ((Neumark & Wascher, 2003). The authors’ analysis suggested that other factors contributed much more towards unemployment rather than the fixing of a higher minimum wage alone. Recession was cited as one of the prime factors affecting employment patterns. Any increase in the minimum wages makes employment seem more attractive than studies to those in late teens and thereby disturbs the equilibrium. However with the latest trend of changes in the labor market from traditional industries like production and manufacturing to more sophisticated ones like the service industry and those involving technical knowhow like